The Danielle Adams Publishing Company
Jeffrey Dobkin
Jeffrey Dobkin is an innovator and an entrepreneur, but it’s his writing style that has made him famous. Over 5,000,000 people have read his information-rich, explicit How-To articles on marketing and direct marketing that have appeared in over 300 magazines and business journals. Mr. Dobkin’s articles and syndicated columns have appeared in The Business Ledger, The Philadelphia Direct Marketing Association (PDMA) News, Small Business Computing, Direct Marketing Magazine, Inside Direct Mail, Business to Business Marketer, DM News, ASBA Today (American Small Business Association), The National Business Association News, The Savant (SCORE Newsletter), Business Today, Publishers Marketing Association, Managing Small Business, Mail Order Monthly, Savannah Business Journal, The Sacramento Business Ledger, The Business Journal of San Jose, The Business Journal of Santa Rosa, Nexus Magazine, Home Business Magazine, Agency Sales Magazine, Indiana Journal of Commerce and Industry, The Newsletter on Newsletters, Business Gazette of Elkhart IN, SouthTrust Bank Today’s Business, First Commercial Bank About Small Business, First Tennessee Business Review, Information Entrepreneur, Office Systems, Health Insurance Underwriter, The Mortgage Press, The Highlander Newsletter, Florists Review, Senior Market Advisor, Courier Magazine, Brilliant Results… to name just a few.
Dobkin's Articles on direct marketing strategies have become so popular he is on the first page (sometimes achieving the number one position) in natural search rank on Google® for direct marketing articles. Many of Jeff’s articles may be found on his sites dobkin.com and jeffdobkin.com.
Jeffrey Dobkin is the author of four books on marketing. The first book, How To Market a Product for Under $500, was published in 1996 sold out; updated in 1998, sold out and updated again in 2002. It’s a 400-page, 8-1/2" x 11", 2-1/2 lb. resource that is now a cult classic. Just $39.95. Updated 2010, in its 6th press run.
His second book, Uncommon Marketing Techniques, is in its second printing. 270 pages of tips and tactics of successful marketing and direct marketing methods. Written in his own conversational, information-rich style, this explicit how-to book contains over 33 of Dobkin’s most requested articles on direct marketing.
Dobkin loosens up in this third book, Direct Marketing Strategies, and mixes his acute sense of humor with this intense and lean collection of “How-To” direct marketing articles. Some are fun and funny, some are academic; all are incredibly helpful at increasing response.
Successful Low Cost Direct Marketing Methods is a soup to nuts campaign in marketing. This is a total update to the cult classic, How To Market a Product for Under $500. With full and complete sections on Direct Mail, PR, Advertising, and on traditional Marketing.
Dobkin’s fifth book, Vital Signs, is all humor. It’s a flip-style book; a collection of over 100 really, really funny signs that can be displayed on a desk (with its own built-in pop-up easel) or hung in a car window. Funny. Very funny.
Speaking engagements and appearances include: AT&T Teleconferences (4); WVPO Radio - Keystone Broadcasting; CJAD Radio, Montreal; CNBC-TV. interview, WMGK Radio, Philadelphia, PA; Delaware Valley Forum-WPHL-TV; National Innovation Workshops; ABA Marketplace, Nashville, TN; Community Outlook-WPHL-TV; Agora Publishing, San Diego, Baltimore & Atlantic City; Costal Entrepreneurial Council, Wilmington NC; West Phila Incubator Center; Advertising and Marketing Association (x2), Phila Chamber of Commerce, sponsored by AT&T (x2); Direct Marketing Days NY (x3); Scientific, Marketing, & Packaging Conference; The Yankee Entrepreneur's Workshop (x7); Mailcom(x4), Consultant's Network; Temple University; Inventors Assistance Group, Santa Clara; DIMA, Chicago; United States Patent and Trademark Office, Phila (x2); Over 25 appearances on The Small Business Advocate Show (33 Markets), University of Pennsylvania Writers Workshop, Edison Inventors Association (x2), the American Society of Inventors (x4), The Business of Marketing Show - Guest Host (2x) WWDB, Philadelphia.
For work Jeff reads over 125 business magazines a month. For enjoyment he reads technical magazines about printing and graphic art. Dobkin is a master graphic artist, and an accomplished fine artist.
Jeffrey lives with his wife and three children (ages 11, 15 and 17) in a 115-year-old house on the outskirts of Philadelphia in the town of Bala-Cynwyd, PA. He plays racquetball four times a week, and is ranked 1st in Pennsylvania. He’s also a bicyclist and avid long-time motorcyclist.
For the past 25 years Mr. Dobkin has owned a direct marketing agency and consulting practice specializing in writing direct marketing material for clients. Services include copywriting letters, catalogs, web content, brochures, radio and TV scripts. His firm also offers art and business graphics; specializing in print ads and complete direct mail packages and campaigns. Dobkin also analyzes print campaigns, DR-TV ads, literature and direct marketing packages. He writes marketing plans, analyzes marketing strategy, and performs marketing audits. He can be reached at The Danielle Adams Publishing Company, Box 100, Merion Station, PA 19066. 610-642-1000 rings on his desk.
· Board of Directors, National Mail Order Association
· Board of Directors (past Vice President), American Society of Inventors
· Past Board: United Inventors Association
· Judge: By Kids for Kids (Invention)
· Judge: Carver Invention Fair (Temple University)